Radio Advertising In India: Do You Really Need It? This Will Help You Decide!

Since its start, radio has become a part of our culture. In some way, it touches the lives of almost everyone, every day. Radio, as a medium, offers a form of entertainment that attracts listeners while they are working, traveling, relaxing or doing almost anything. Radio offers information such as: news, weather reports, traffic conditions,… Continue reading Radio Advertising In India: Do You Really Need It? This Will Help You Decide!

Why advertise at the Oxford of the East: Pune

Pune is the second-largest city in the state of Maharashtra after Mumbai and is the eighth most popular city in India. It has an estimated population of 7.4 Million as of 2020. It was formerly known as Poona. Pune is regarded as the second major IT Hub of India and the top manufacturing and automobile hub of India. It is also known as the “Oxford of the East” due to the presence of a wide range of educational institutes.… Continue reading Why advertise at the Oxford of the East: Pune

Things You Should Know before Advertising at Airports in India

Airport advertising falls under the category of out of home (OOH) or outdoor advertising. The campaigns of airport advertising are of the effective approaches of attaining to a large segment of the target audience when they are on the move. The airport is considered to be the best place where one can attract customers to make a purchase. The bold static… Continue reading Things You Should Know before Advertising at Airports in India